When was the last time you communicated to your list

When was the last time you communicated to your list? “Communicated to my list”, you ask? “I am emailing them all the time”. Sending out emails about this offer or that special is not communicating, it is selling. Business marketing is not selling, it is about relationships. Relationships are what build any business.

Maybe you have heard that when a business has performed well, the customer tells one other person, but if a business does not perform they tell one hundred people. The internet now provides this scenario times thousands.

What measures can you take to be mentoring to your business?

Every marketer knows that the money is in the list. Therefore, your business is in the list. By mentoring to your business, you should actually be finding those star prospects within your list. By trying to build a large list and only focusing on that task you will be missing the whole point of building your business.

Placing you in a magnetic attraction position brings prospects to you that want to work with you, learn from you. You are recognized as a leader and this is where your business grows. Finding the star prospect(s) that may already be in your list could catapult your business to heights not previously considered.

The human psychic has known this from our beginnings. As humans gathered, the stronger became the leader as he protected the group, thereby allowing the group to flourish, reproduce, and pass these survival traits to following generations.

You should set your business marketing strategy to give before you get.

The thought of finding the star prospect(s) holds much value. The fact that someone already on your list may be able to grow your marketing presence just by being mentored properly would pay many times over in the future. This type of magnetic attraction brings other stars to you. Mentoring to your business is growing relationships with those on your list that you have found to be needles.

Even though the majority of the information seekers are not buying, these individuals trusted you enough to give their information. What ever the reasons that they did, by setting in motion some of your sequences to search out for the stars will be a huge benefit. Keep all that don’t opt-out and market to them, but find the needles and mentor them.

As a business marketing person, you have built your foundation and this foundation is key to support your business. Star performers are those that build the business. They just need the correct mentoring to allow their star light to shine. Your business marketing plan should include a structured strategy to mentor to your business.

Nobody succeeded entirely by themselves.

We all have some mentor that provided us direction. Your business is important. Would your heart be lifted higher if someone you found took off and succeeded as well? Can you see your future with many stars that came from your mentorship? Understanding that the largest list does not win this game.

The largest following that succeeds wins, because when they win, we win. The more winners you assist, the larger your magnetic attraction grows and others will be coming to you to be on your list. What better strategy then by mentoring to your business could you ask for? Future stars coming to you are a beautiful thing.

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